Thanksgiving weekend is one of the busiest shopping periods of the year—providing brands a unique opportunity to grow their businesses and engage customers. Learn tips and best practices from several successful global marketing campaigns to help maximize your advertising impact both in the U.S. and internationally. Let’s look at how your brand can capitalize on Thanksgiving sales for maximum growth, with a particular focus on the power of ecommerce analytics, digital shelf analytics, and strategies to boost visibility and sales. What Brands Should Know About Thanksgiving Sales 2024 Thanksgiving is one of the major holidays in the United States. Since it became a public holiday in 1862, it has taken place on the fourth Thursday of November each year. Family... A 15-item Thanksgiving meal costs an average of $65.51 this year, down nearly 3% from last year but 42% higher than in 2019, Market research firm Datasembly says. A 15-item Thanksgiving meal costs an average of $65.51 this year, down nearly 3% from last year but 42% higher overall than in 2019, retail intelligence provider Datasembly said. For example, a 12 ... Certain processed foods that may land on Thanksgiving tables are more expensive. Dinner rolls and cubed stuffing are each selling for 8% more than a year ago. Thanksgiving is an opportunity for retailers and e-commerce businesses to attract more customers and boost conversions—not just during the holiday season but beyond. By implementing these Thanksgiving-focused digital marketing strategies, you can start leveraging these benefits today. Industry forecasts estimate that 183.4 million people will shop in U.S. stores and online between Thanksgiving and Cyber Monday, according to the National Retail Federation and consumer research ... Whether you own a boutique bakery, manage a neighborhood gift shop, or provide handyman or landscaping services throughout your community, here are our leading Thanksgiving promotion ideas to help you stand out from your competition and make a difference while you’re at it.
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